Friday, February 28, 2020
Scheduling and Project Management for Hard Rock Caf Coursework
Scheduling and Project Management for Hard Rock Caf - Coursework Example However, it is worth noting that there are other activities that can as well be crashed for fewer costs but, the achieved crashed time would be less than the anticipated period. For instance, Activity F could be crashed for a much lesser cost of $500 but, the attained or recovered time would only be one week of the two weeks that had been lost to activity B. It is impossible to crash Activity O by any time less than two weeks so as to maintain the original schedule. Suppose that this can be achieved then, we would assume that even the distribution of $900 in a single week for the crashing would still lead back to crashing Activities F and O for a cost of $1,400 each by one week. In the carrying out of a project from start to completion, a project manager is definitely to be faced with numerous challenges both internally and externally. Some of these challenges that can be recognized and affiliated to the scenario of Hard Rock Cafà © are as discussed herein. First, project managers are required to ensure that they thoroughly plan through all the aspects of the organization in a manner that solicits for the active involvement of all the involved functional areas. This is so as to ensure that they obtain and maintain a plan that is realistic and which satisfies the commitment to the project (Pinto & Venkataraman, 2013). However, this is not quite simple to attain hence, being largely classified as a challenge. Second, managers are faced with the challenge of having to control the organizationââ¬â¢s manpower that is needed by the project. Third, the managers are challenged by the manner in which they can be able to control the basic technical definitions of the project.
Wednesday, February 12, 2020
Marketing Essentials Essay Example | Topics and Well Written Essays - 3000 words
Marketing Essentials - Essay Example ........................................ 3.2 Porterââ¬â¢s Five Forces ââ¬â relevant concerns.................................................... 4.0 SWOT and competitor analysis............................................................................... 4.1 SWOT analysis............................................................................................. 5.0 New product idea for H&M...................................................................................... 6.0 Marketing objectives and strategy............................................................................ 6.1 Pricing........................................................................................................... 6.2 Product.......................................................................................................... 6.3 Place............................................................................................................... 6.4 Promotion....................... ................................................................................ 7.0 Segmentation, targeting and positioning.................................................................... 8.0 Three year financial forecast and budget................................................................... 9.0 Metrics and implementation controls......................................................................... ... Main competition such as Lââ¬â¢Oreal maintains 41 percent of market share with double-digit growth in sales due to the hedonistic and collectivist characteristics of male target markets in China. Financial forecasts indicate a 29.1 percent profit margin in 2014, which is lower than desired due to the high costs of operational development in manufacturing and research and development that is necessary for a business not familiar with product line extensions and new branding strategies in this product category. Over time, however this profit margin increases due to more streamlined internal systems and better logistical strategy development. H&M represents a total market value of (forecasted) over 89 billion USD in China, offering ample opportunity for revenue growth of approximately 15 to 20 percent year-on year through 2016. 2.0 Mission statement H&M strives to understand the importance of male grooming in a contemporary cultural environment, recognising the professional and socia l implications of maintaining a precise and well-tailored appearance. The top quality H&M for men line provides superior value as best-in-class grooming opportunities with the freshness of modish and elegant style. 3.0 Market overview The male grooming products market has experienced significant and explosive growth since 2004. In 2004, approximately seven billion USD were spent on grooming products specifically tailored for male grooming needs, including hairsprays, conditioners, shampoo and even hair colouring treatments (Hairstyles-7.com 2004). In 2010, one of the most prominent beauty companies, Lââ¬â¢Oreal, experienced a growth rate in sales of male grooming products of 30 percent (CBS 2011). It is estimated that demand for male grooming products will increase to a
Subscribe to:
Posts (Atom)